https://www.samanthaleffler.com/apprentice-branding-1 daily 0.75 2017-08-13 https://static1.squarespace.com/static/595b36aab3db2b30634b673f/t/598fc73fd7bdce2890d84311/1502588972438/ eDM Design - ANZ https://static1.squarespace.com/static/595b36aab3db2b30634b673f/598faa7703596e7caf563fa4/598fb013cd39c3b3ad12ec26/1502588972438/ eDM Design - ANZ https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/1502594643724-MAVNS5S7KP3V0TAQGSLZ/SamanthaLeffler_Portfolio_Sept2016-8.jpg eDM Design - ANZ Rewards ANZ Rewards send out regular eDMS to their rewards clients. These vary from marketing, service and statement summary's. The above featured is a marketing email that uses data and is targeted to different segments in the ANZ client list depending on their actions, click throughs and preferences. I work along side the Client service manager, digital developer and Data analytics to fulfil the clients brief. NOTE: Template design by the senior designer. My role includes updating the existing template with new banners and look and feel https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/1502594831857-KLD6KCNUQEDV0LSATX77/Optus.jpg eDM Design - Optus eDM (Concept) Discription............. https://www.samanthaleffler.com/posters-and-flyers daily 0.75 2017-08-13 https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/1502597001485-IR0UZE6C363TJUW6SC4D/sc.jpg Posters and Flyers - Event Posters Various event posters https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/1502597001485-IR0UZE6C363TJUW6SC4D/sc.jpg Posters and Flyers - Event Posters Various event posters https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/1502597299226-BVMXAENJQVBUU5YKSMXM/MA.jpg Posters and Flyers - Masters Academy ......................................... https://www.samanthaleffler.com/catalogues-and-brochures1 daily 0.75 2019-03-03 https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/1502708979742-QJ14GUQ6S2WOMY45HV8U/Catalogue.jpg Catalogues / Brochures_1 old https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/1502708979742-QJ14GUQ6S2WOMY45HV8U/Catalogue.jpg Catalogues / Brochures_1 old https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/1502617450036-RDC4UGW8IQUAIC1VCO0D/Velocity_2015_3.jpg Catalogues / Brochures_1 old - Velocity Rewards Store Christmas Catalogue 2015 What? An eCatalogue celebrating Christmas and the products on offer for redemption this Christmas. Why? To push customers to use their points and redeem on the rewards website and increase sales. Outcome? The overall project included an 28 page eCatalogue featuring products customers could redeem just in time for Christmas. A double page spread was also featured in Virgin Australia’s inflight Voyeur Magazine across all domestic flights in Australia, giving a snapshot of the eCatalogue. I also created the 2016 Christmas Catalogue, please email me if you would like to see the creative. https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/1551593633854-I7VW627PRJJR7I9KDEQ3/GFAoA_Cover.jpg Catalogues / Brochures_1 old https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/1551593633888-JMBRR54CY7I3DEJ43EI0/GFAoA_Inside_1.jpg Catalogues / Brochures_1 old https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/1551593642056-C1P9P269H2T97X6RHJEC/GFAoA_Inside_2.jpg Catalogues / Brochures_1 old https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/1551593642653-OC3TDYNLDX98ACN1BU8Q/GFAoA_Inside_3.jpg Catalogues / Brochures_1 old https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/1502616788495-WMLPY7CMT6S8XEJ6MNXF/CTF_AR.jpg Catalogues / Brochures_1 old - Children’s Tumour Foundation of Australia (CTF) Annual report What? A redesign of the CTF annual report that is shared with all of their sponsors and stakeholders. Why? Working alongside Young Wisdom we introduce a new style to their brand. In the previous year lots of new events where held to raise funds for CTF, the annual report was used to showcase all of this good work. To few the full Document click here. https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/1502616840516-T8PFE9SXMEB7AZH34NU1/YW_Booklet.jpg Catalogues / Brochures_1 old - Young Wisdom Services Booklet What? A full service booklet for Young Wisdom. Why? Adding to thier colatoral to use at events and networking. https://static1.squarespace.com/static/595b36aab3db2b30634b673f/598fc967bf629a9f244daf5d/598fc985f14aa1d1729b8fcf/1502617236120/Velocity_2015_3.jpg Catalogues / Brochures_1 old - Velocity Rewards Store Christmas Catalogue 2016 What? In 2014 the creative department created a Christmas eCatalogue for the Velocity Frequent Flyer Rewards Store. When the concept for the Christmas 2015 eCatalogue came around, the job landed on my desk. Why? To push customers to use their points and redeem off the rewards website and increase sales. Outcome? The overall project included an 28 page eCatalogue featuring products customers could redeem just in time for Christmas. A double page spread was also featured in Virgin Australia’s inflight Voyeur Magazine across all domestic flights in Australia, giving a snapshot of the eCatalogue. https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/1502617334961-IZ91FV0ZFNA3DDVMBJGX/Velocity_2015_3.jpg Catalogues / Brochures_1 old https://www.samanthaleffler.com/kipp-harbor-times daily 0.75 2016-03-10 https://images.squarespace-cdn.com/content/v1/563bdd38e4b0283238934c89/1456767403805-KN8Z62OADRLLPKN8YA4P/nytimes-main.jpg Kipp Harbor Times https://www.samanthaleffler.com/vanguard-bureaucratic-suspense-1 daily 0.75 2017-08-13 https://static1.squarespace.com/static/595b36aab3db2b30634b673f/t/598fcc41cd39c3b3ad140294/1502596132058/ Vanguard: Bureaucratic Suspense https://static1.squarespace.com/static/595b36aab3db2b30634b673f/598fcc1859cc681bb447a4fd/598fcc24ff7c500cded2aa0e/1502596132058/ Vanguard: Bureaucratic Suspense https://www.samanthaleffler.com/work daily 1.0 2025-08-20 https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/1537834331294-1CPMQCY3CH6K5VU89PGG/Name+Bades+%26+Poster.jpg Work https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/1537834349988-UM8WNAKGIBLE50W3MIJG/Posters.jpg Work https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/1552448282071-QLIM9VYZEXISASC9R1P8/Cover_Gday_TA.jpg Work https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/1537834435877-QWHJ6UVP8LCKGF33MWSN/CA181.jpg Work https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/1623975774801-JUNPFVHQHSS6JIITIB1Y/LNY-Mock+up+4+SL.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/1537834499924-E86O1DGGYDJC9BPVGK1I/CA183.jpg Work https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/1537834316495-0KJWV0U6OKVSCTSK1QE6/Booklet.jpg Work https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/1537834459380-B4IY4JPWDVA3RJUJULI8/CA182.jpg Work https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/1589693320467-0SYWMQT6SLO9HTHD8VRX/Sopa+work5.jpg Work https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/1537834383100-31ZYCOXFUW5UZG59TRPN/42545426130_face8ac6c0_o.jpg Work https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/1537831591128-QMHGWHHV72OP3MCTQBXP/Backdrop.jpg Work https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/1537831630267-UD56SECMAOE3GFGJVH7P/Pure_Coffee-Stand.jpg Work https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/1552448309343-LK3RCNKKSQ5GJ7AL2TEW/Inside_Gday_TA.jpg Work https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/1537831567244-3U0SJR6TDV3PUU2AUGSI/Group+3.jpg Work https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/1601014323589-776WRJ544XAOWVED5F9G/Sopa%2Bwork6.jpg Work https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/1581492962689-9CTQELTT1VURZVGYX3QQ/Sopa+work+20192.jpg Work https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/1537841521364-5H1JQ2N5WP4TI54ADM9T/Preso.jpg Work https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/1569483870616-L7XBKYV6S7YK1VUJ9T96/Infographic_SOP_2019_V3-1.jpg Work https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/1537915301063-8VVNRIWQFV36HFEHQIBX/CBA.jpg Work https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/1538001597021-GMRYE72IXKVE7B12PZHY/RRC.jpg Work https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/439f2418-82c8-435a-83b5-33b51652c42a/CTF_2018_2.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/1537841449423-2Z1S02N22CVG47RG470G/CP.jpg Work https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/a66f282e-f842-4835-bc4d-93d8db6eaefb/IPJ_overview.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/a10e26f0-1549-4dfe-ad10-b51600d90002/CTF_2018_1.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/f78287f9-4ac7-419b-b232-4a1293535d9e/COVER_CTF_2018.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/1537850575903-24TRXIFC41P5GSWLIZBO/SG.jpg Work https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/a5eb5cee-93ee-4072-9fb1-75f75809571f/EPC_Final+Logo-01.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/9bcbcff1-f63f-4d09-b13c-d93e2ad57341/EPC_MOCK+UP.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/ff4fcd3d-aae4-4ecd-ad3e-abe29b60f82a/Squad-Jersey-3.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/1537850541236-WHSCLF8OCI3YVXBU05AC/Logo.jpg Work https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/193f86f5-99c3-40de-a655-a33dfe3fd911/EPC_MOCK+UP2.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/69672767-9484-4370-95f2-9321ec3ad81c/SQUAD_Social.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/5843a0e7-71bc-4d93-b489-a26171385a16/Free_Coffee_Cup_Mockup_1.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/1624252993961-1A9UUFI7YLUQ3S9OGPTQ/SOPA-Brand+Colours-02.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/1537850590302-SRNCLZY6H5ZRMRV7Y8ZO/Letter_head.jpg Work https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/1624253033061-D7TAQC54YXM0GMFO2ED6/SOPA-Brand+Colours-01.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/1537850619994-7CY13J3GC0H2GQP8MWO9/Allworths_Preso.jpg Work https://images.squarespace-cdn.com/content/v1/595b36aab3db2b30634b673f/ed4eae97-6848-4cd7-8ff9-16afafee5333/SOP+Squad+Logo-Final+Apr2022-01.png Work - 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